Products
Products
label.m
TONI & GUY Global Creative Director Sacha Mascolo-Tarbuck and her team of International Artistic directors are delighted to unveil the 47 product strong label.m range: the monochrome packaging is slick and the formulations are the result of rigorous research, texting and technology.
Enviroshield, for example, is a brand new, patent-pending UV inhibitor complex that is present in most of the products. It's a miraculous formulation that protects the hair against environmental factors including sun and wind, shields hair from heat-styling damage, reduces colour-fade and tangling, optimises shine and is 100 per cent build-up free. Think cutting-edge technology coupled with the best, most natural ingredients on the market.
And the label.m products range isn't just smarter - it's also even more user-friendly than before: Sacha decided to split the range into four easy-to-navigate sub-divisions.
'CLEANSE features eight shampoos that help to clarify, nourish, repair and maintain colour,' Sacha explains.
'CONDITION offers ten products which work to nourish and add shine;
CREATE has 14 styling products with a diverse range of capabilites - from a root lift mousse with UV absorption to a heat-activated thickening cream;
COMPLETE offers finishing products that are totally versatile and which work to give shine, hold, texture and frizz control.'